The Piñata Lab.

Lauren and Katie at The Piñata Lab are brand and marketing specialists helping businesses clearly define who they are, what they stand for, and how they show up. With experience across beauty, health, and wellness, they work with start-ups and growing brands, bringing focus, clarity, and direction to ambitious goals.

They help brands find a clear strategic positioning they can confidently own, define their target audience, and develop messaging and marketing strategies that drive results. They can then step in as a Fractional Head of Marketing to bring that thinking to life, giving brands access to senior marketing expertise that’s flexible and scalable, without the overhead of a full-time hire.

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